The Orgtology Glossary - Collective Identity

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Orgtologist Certification Program (OCP)

The task of an executive team is to ensure performance and secure relevance. That is the bulk of their work. The word “orgtology” joins “organisation” with the Greek word “logy”. The science of organisation. It is a holistic way that helps us to drive relevant performance. This is one thing that business schools often lack to teach. The program is highly suitable for senior managers, directors, and executives.

Term	Definition
Collective Identity	Where people sanction a common purpose and express a common intent, they form a collective identity. All organisations are collective identities. Examples are culture, religion, corporations, governments, sports teams, etc. The level to which a its members sanction a collective identity depends on their loyalty. In turn, loyalty will depend on how strongly members identify with the purpose and intent of an organisation. Organizations spend millions every year to enhance organisational culture. This is an attempt to strengthen collective identity. Author - Derek Hendrikz Hits - 1160 orgtology derek hendrikz derek hendrikz consulting Collective Identity sanction a common purpose express a common intent organisations identify with the purpose organisational culture

Term

Definition

Collective Identity

Where people sanction a common purpose and express a common intent, they form a collective identity. All organisations are collective identities. Examples are culture, religion, corporations, governments, sports teams, etc. The level to which a its members sanction a collective identity depends on their loyalty. In turn, loyalty will depend on how strongly members identify with the purpose and intent of an organisation. Organizations spend millions every year to enhance organisational culture. This is an attempt to strengthen collective identity.

Author - Derek Hendrikz

Hits - 1160